Media

Cooperation agreement between TAGI and DOSA

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I first came into contact with Nicci when TAGI was still very much in an infancy stage – If I remember correctly, at that time TAGI was still only a CSI project of my former fashion house. Unfortunately we were unable to assist her, or doulas in general, as we simply did not have the […]

Donation

Jared, Jillian and Jonathan Cohen

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I always find it interesting how the different pieces in life fits together. With TAGI having been granted PBO status came the requirement of our books needing to be audited once a year. So I wrote emails to several institutions to respectfully ask if they would consider sponsoring their services to us as we know […]

Media

Engelrokkies troos ma’s wat babas verloor

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Deur Jana Breytenbach 08 Oktober 2018 06:04 Wat ’n guns sou wees vir een vrou het ’n nasionale organisasie geword wat ouers wat babas verloor het, help. The Angel Gown™ Initiative (Tagi) is in Junie verlede jaar deur Eric Elronde, ’n modeontwerper van Gordonsbaai, begin. Binne ’n jaar het Elronde die verspreiding van sy engelrokkies […]

Media

Media Brief

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OUT OF GRIEF COMES LASTING GRACE, BEAUTY AND DIGNITY The Angel Gown Initiative Eric Elronde, founder and owner of, The Angel Gown™ Initiative, is charitably repurposing old wedding gowns and formal dresses into beautiful Angel Gown™ garments for infants who do not survive their journey into this world. The Angel Gown™ Initiative (TAGI) is an […]

Media

TAGI’s NPO registration

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We announced some time ago that The Angel Gown™ Initiative has officially been registered as a Non Profit Organisation. We were super excited, realising the possibilities that comes with it! We did not, however, realise the mission it would become to eventually hold the actual registration papers in our hands. At first this might sound […]

Media

Attempted sale of TAGI Angel Gown™ garments

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It has recently been brought to our attention that attempts were made, without our consent, to indirectly sell our Angel Gown™ garments. Fortunately it was failed attempts and steps are being taken to apologize to the necessary institutions for this indiscretion and the misrepresentation. All Angel Gown™ garments that come from The Angel Gown™ Initiative […]

Media

Angel gowns for ‘lost babies’

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Translation of article by Jana Breytenbach | 15 October 2017 18:35 It is a time of utmost grief. A fashion designer from Gordon’s Bay started a special project to specifically to help parents that loses a baby. The Angel Gown™ Initiative (TAGI) was founded in June by Eric Elronde after a friend approached him to […]